Thu. Jun 20th, 2024

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In our digital age, innovation moves swiftly, and organizations are on a relentless quest for methods that are both efficient and secure to steer their path forward. This path is illuminated by VMware Cloud Foundation by Broadcom, the best private cloud platform to help customers’ innovate and navigate the complexities of digital transformation.

The Genesis: VMware Cloud Foundation and Its Allies

VMware Cloud Foundation (VCF), is a powerful modern infrastructure platform designed for enterprise grade cloud infrastructure services with consistent security and resilience. It simplifies the complex world of infrastructure operations, offering a path to streamline and secure digital environments.

VMware Cloud Service Providers (VCSPs), are trusted allies, delivering the bridge between VMware’s innovation and customer organizations’ aspirations, and excelling managed services that enhance the customers cloud journey. Their role is pivotal, for it is through their expertise and services that organizations unlock the true power of VMware Cloud Foundation, true efficiency, reliability, and innovation—key protagonists of digital transformation.

The Search for Value: Accelerating Digital Transformation

The union of VCF with VCSPs represents more than a mere collaboration—it’s a driving force for transformation. As businesses venture into the digital realm, they discover in VMware Cloud Foundation an accelerator for their transition. The platform offers a host of advantages: seamless project rollouts, automated infrastructure, unmatched total cost efficiency, and fortified security. It’s foundational for those determined to prosper in the digital space, whether on-site, in public, partner, sovereign clouds, at the edge, or through colocation.

Yet, the intricate features and the intrinsic value of VCF might not be immediately apparent to all clients who may lack the expertise and resources to fully capitalize on the value of Cloud Foundation. That’s where VCSPs shine. By running VCF in VMware Cloud Service Provider partner clouds, customers benefit from a highly efficient cloud operating model that provides the scale and agility of public cloud with the security and performance of private cloud. VCSP partners enhance this value by offering expert guidance through their service agreements, consultancy, and both managed and professional services. They deliver support and services as frameworks of expansion, making sure that customers do more than just traverse the digital terrain—they innovate and thrive in it.

The Challenges: Navigating Through Storms

No journey is without its trials, and in digital transformation, challenges are abundant. Organizations face daunting tasks such as managing cloud spend, multiple on-premises and cloud infrastructures, differing skills and resources, security consistency and policy, ongoing governance and compliance as well as and overcoming the burdens of technical debt and legacy systems. The data deluge and cloud complexity further complicate their journey.

Customer’s Top Cloud Challenges in 2023

The Solution: A Partnership Forged in the Cloud

When customers team with our VCSP partners, they gain a guiding force that can help them:

  • Accelerate their digital transformation, leveraging VCSP managed services to address operational gaps and manage technical debt.
  • Optimize project delivery with the aid of Cloud Providers’ experience and service portfolios designed for rapid results and dependable service levels.
  • Achieve cost efficiency across public and private clouds, utilizing VMware Cloud Foundation to its fullest potential.
  • Increase compliance coverage with VCSP data center certifications, infrastructure standards and application specializations.
  • Rely in a governance structure that manages process, controls, and audits cloud usage. 
  • Relieve the operational burden and technical debt with VCSP services and focus on strategic initiatives, driving business priorities forward.

The Journey Through Clouds: VMware Cloud Foundation Deployment Solutions

VCSPs provide a spectrum of VCF deployment options, such as Hosted Private Cloud, Managed Private Cloud, and Managed Public Cloud, giving customers the ability to choose their cloud setup, enjoy flexibility and scalability across various clouds, and access extensive self-service management in diverse environments. 

This optionality serves a wide array of organizational requirements, catering to those focused on stringent security and compliance as well as entities desiring the cloud’s expansiveness without the burden of operational management.

  • The Hosted Private Cloud offers a private, VCSP-managed cloud infrastructure, perfect for entities that emphasize security and governance yet still want to reap the advantages of the cloud and have the capability to handle operational management within VMware Cloud Foundation.
  • The Managed Private Cloud merges the advantages of a private VMware Cloud Foundation infrastructure with the convenience of a self-service portal from Cloud Director. It offloads the burden of operational tasks to the VCSP, managing the underlying VMware Cloud Foundation stack, while providing a public cloud-like self-service cloud experience through VMware Cloud Director. This is well-suited for customers who need to adhere to strict data segregation and compliance, require strong application and data security and performance, but do not possess the resources to manage the VMware Cloud Foundation stack on their own.
  • The Managed Public Cloud is a VCSP-operated, shared Cloud Director public cloud on top of VMware Cloud Foundation infrastructure hosted within the Cloud Service Provider’s data center. It allows organizations to tap into the public cloud’s scalability, self-service and flexibility, while the VCSP partner handles all the management and upkeep of the underlying VMware Cloud Foundation stack.

Charting the Path Forward: Go-To-Market

VMware acknowledges the necessity for VCSP partners to be well-equipped when approaching the marketplace. In response, the Go-To-Market VCF Solutions Kit has been rolled out, specifically designed to bolster VCSP partners’ sales and marketing efforts. This arsenal of resources is tailored to support partners in several key areas: it furnishes materials that help with deployment planning, service construction, and assist in clarifying the value proposition of VMware Cloud Foundation-based services to potential customers. The kit also provides strategic marketing assets and guidance to capture interest and generate leads, and offers sales enablement content to help close deals more effectively.

Recognizing that partners often face complex market dynamics, the kit is comprehensive. It includes detailed product information for better technical understanding, customizable marketing collateral to resonate with varying client profiles, and targeted sales strategies to address specific customer pain points. With these resources, VCSPs can navigate the nuances of customer engagements with confidence, backed by the strength of VMware’s proven solutions and market insights. This kind of support is crucial for partners to not only enter the market with VMware Cloud Foundation but also to expand their reach and reinforce their market position, ensuring they can meet their business objectives and drive mutual growth with VMware.

The Call to Adventure: Joining Forces

Navigating the intricacies of cloud technology can be challenging, but with VMware Cloud Foundation and the support of VCSP partners, organizations are well-prepared for the journey. With the VMware Cloud Foundation product, VCSP deployment solutions, VCSP managed services and the GTM kit – the resources are in place, setting the stage for partners to initiate their journey.

Learn about VMware Cloud Foundation for CSPs in the new overview videos:

Part 1 – Solution Overview and Market Position – https://youtu.be/X_mW5x_LYOo 

Part 2 – VCF Business Case and Customer Targets –  https://youtu.be/_9THXVA3Mjg 

Part 3 – VCF Business Solutions and CSP Cloud Models – https://youtu.be/aapBrBduuJQ 

Part 4 – VCF Features and Benefits for CSP and Customers- https://youtu.be/XMpymlkBkDw 

Get access to the GTM kit: 

Broadcom Advantage Pinnacle and Premier partners are encouraged to leverage the resources afforded to them by Broadcom to brand and refine their services for a competitive edge. The GTM kit is only available to Pinnacle and Premier partners, find out what’s in the kit guide here. After checking out the guide, if you would like access to the VMware Cloud Foundation Go To Market Solution kit, please email us at vcf-gtm.pdl@broadcom.com

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